LocalizationWorks - for jobs in the Localization Industry.
Global Marketing Automation Specialist - Basingstoke Posted Dec 08
Spring Technology , Basingstoke, Hampshire, United Kingdom
 
  • This employer requests that only candidates in United Kingdom apply to this job.

    You appear to be located in United States, not United Kingdom, so you will not be able to apply for this job.

Global Marketing Automation Specialist

Basingstoke

£35,000 - £40,000 + perm benefits

An industry leader in their specific field is currently recruiting for a Global Marketing Automation Specialist who will work closely with marketing teams to create and execute marketing campaigns that support their objectives.

Responsibilities:

*Advise marketing campaign requestors of marketing automation best practices and projected results.

*Build new and update existing marketing automation programs in Eloqua, including, but not limited to, program design, email creation, landing page creation, configuration, testing, deployment and analysis.

*Ensure appropriate review and approval of Eloqua campaign assets prior to launch.

*Act as primary Eloqua administrator and maintain data quality in Eloqua database, and support alignment with CRM system.

*Build and maintain basic HTML templates for emails, landing pages and forms.

*Segment and leverage the marketing database for efficient and effective campaign targeting.

*Coordinate with other eMarketing colleagues to ensure integration with web content and analytical tracking.

*Generate reports in Eloqua, analyse eMarketing results and advise on future projects

*Understand and ensure global compliance and opt-in policies are adhered to throughout all eMarketing campaigns.

*Understand and ensure Corporate brand and compliance standards are met.

*Participate in Eloqua user forums, conferences and online communities to stay current on best practices and new product offerings.

Minimum Requirements:

*Bachelor's degree in marketing, digital marketing or related discipline preferred

*Experience of using Eloqua at a system administrator level

*Experience of developing automated campaigns and content to drive engagement

*CRM experience

*Proficient knowledge of contemporary digital marketing best practices

*High attention to detail, organization skills, and ability to multi-task to meet deadlines

*Professional demeanor, strong communication skills, and ability to establish collaborative working relationships with remote internal customers and co-workers

Spring Technology is acting as an Employment Business in relation to this vacancy.

Spring Technology is an Equal Opportunities employer; we welcome applicants from all backgrounds.

Employment Type: Permanent

Pay: 35,000 to 40,000 GBP (British Pound)
Pay Period: Annual
Other Pay Info: Bonus

Share